2 hours
E-voucher
English
Overview
Don’t just visit Sao Paulo—experience it. Take a guided tour around the streets and neighborhoods of Sao Paulo and learn about the many communities of immigrants who have, over the years, made Sao Paulo the colorful, vibrant place it is today. Visit Japanese, Italian and Syrian-Lebanese areas, and discover a panoramic viewpoint from right on top of the city.
Operated by
Concrete Jungles Walking Tours
Ratings & Reviews
Average Rating
4.95
/ 5
88 traveller ratings
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Incredible experience, with a taste of wanting more
283anarafaelas, Dec 2025
Giuliano was an excellent guide. He provided us with a true history lesson, rich in details and rich discussions about the past and present of Brazil and São Paulo. The tour was so interesting and rich that the 3h passed without us even realizing. Giuliano was very friendly and careful with the participants, giving additional tips and suggestions of other things to do in the city and to know a little more of São Paulo. Super recommend this tour.
Worth it
AndresNICOLAS_L, Dec 2025
Very interesting, the Guide knows very well the city and the important places to visit. I recommend it
A fun view of Sao Paulo
Tom_S, Nov 2025
This was a very fun and insightful view of Sao Paulo. I have been to SP many times, but my friend had never been there. We met some cool people, and Giuliano was a great guide, showing me many things I didn't know and hadn't seen on past tours of the city. I would recommend this for anyone going to Sao Paulo if you want to know about the city, the downtown, and it's history.
Terrible Experience
ASHAR_A, Nov 2025
Tour guide is terrible. Due to traffic I reached the pickup point just 3 minutes late but tour guide had already left. On my way I texted that tourist to just wait for me as I am reaching the pickup point but he didn’t reply my text. I know that he switch off the phone during the tour, but I texted him before the tour starting time, but then also he didn’t reply. At least he should have replied to me that he will not wait for me. That’s so rude. I paid the full money beforehand, and I know I would not be eligible for any refund. I want to know that why did the tour Guide didn’t keep the clear communication beforehand
Response from Host, Nov 2025
I’m sorry to hear that you felt disappointed. Punctuality is very important for all my tours, as clearly stated in the booking confirmation and in the reminder message sent the day before. The experience starts exactly at 10:00 AM, and unfortunately we cannot delay the group for late arrivals, out of respect for the other guests who arrive on time. You had contacted me in advance through Viator, and I confirmed that the tour would begin promptly at 10:00 and that it wouldn’t be possible to wait. Your WhatsApp message was received at 10:20, when the tour was already well underway. During the experience, I keep my phone off so I can fully dedicate my attention to the participants who are present — this is part of ensuring a great experience for everyone. In Brazil, we value punctuality as a form of mutual respect. Even though São Paulo is a large city with traffic, it’s not very different from other big cities around the world — the best way to ensure a smooth start is to plan to arrive a bit early. I truly regret that you missed the tour, but please note that once the experience begins, late arrivals cannot be accommodated.
Itinerary
Italian Building
Start at Edificio Italia — Begin your journey at the iconic Edifício Itália, once the tallest in São Paulo and still one of the city’s most recognizable landmarks. This meeting point places us right at the heart of the “Centro Novo” and sets the stage for a walk through the layers of São Paulo’s complex urban history.
15 minutesEdificio Copan
Brutalism at Copan - Designed by Oscar Niemeyer, the Copan Building is a masterpiece of Brazilian modernism and brutalist architecture. With its striking curves and massive scale, it reflects the optimism and chaos of São Paulo’s mid-century verticalization and the ambition of a city reinventing itself.
15 minutesGallery of Rock
Centro Novo Treasures - Explore galleries and underground shopping corridors filled with vinyl records, antiques, manga, and pop culture relics. This vibrant zone reveals the city’s contemporary soul, shaped by diversity, consumer culture, and resistance. A favorite spot for collectors and subcultures alike.
15 minutesTheatro Municipal De Sao Paulo
Brazilian Identity - At the Municipal Theatre, we reflect on how Brazil shaped its cultural identity. Inspired by European architecture, this building hosted the 1922 Week of Modern Art — a turning point when artists broke from tradition to express something uniquely Brazilian. Here, elegance meets rebellion, and identity takes the stage.
15 minutesCentro Cultural Banco do Brasil
Art Déco & Coffee Boom - Admire art déco buildings and grand façades from São Paulo’s coffee golden age. In the early 20th century, this area symbolized wealth, progress, and cosmopolitan ambition. We’ll dive into how coffee financed infrastructure, culture, and deep social contrasts still visible today.
15 minutesPateo do Collegio
Jesuits & Foundations - This is where São Paulo was officially founded in 1554. At Pátio do Colégio, you’ll uncover how Jesuit missionaries and Tupi-Guarani peoples shaped the city’s origins. Beneath the plaza lies the tension between colonization and resistance, religion and power.
15 minutesCatedral da Se de Sao Paulo
Neogothic Cathedral - Standing on symbolic “ground zero,” the Sé Cathedral is one of the world’s largest neo-Gothic churches. More than religious architecture, it’s a space of protest, gathering, and identity. Learn about the urban symbolism of this monumental structure.
15 minutesPraca da Liberdade
End in Liberdade - Conclude your walk in Liberdade, the largest Japanese neighborhood outside Japan. With its lanterns, markets, and multicultural streets, this district reflects São Paulo’s continuous redefinition through immigration. A vibrant, living example of the city’s hybrid DNA.
15 minutes
Location
Address
Av. Ipiranga, 344 - Centro Histórico de São Paulo, São Paulo - SP, 01046-010, Brazil
Experience
Highlights
Inclusions
- Guided tour
Additional Information
- Wheelchair accessible
- Infants and small children can ride in a pram or stroller
- Service animals allowed
- Public transportation options are available nearby
- Infants are required to sit on an adult’s lap
- Transportation options are wheelchair accessible
- All areas and surfaces are wheelchair accessible
- Not recommended for travelers with spinal injuries
- Suitable for all physical fitness levels
- it is a walk of about 3 km
Guide Languages
English
Cancellation Policy
A full refund will apply if you cancel more than 24 hours before the activity start time.
No refund is possible if you cancel less than 24 hours before the activity start time.